UI/UX Design, Branding, Packaging Design
University Project (2016)

A live University brief that set us the challenge of rebranding Greggs in a way that would appeal to a younger demographic, whilst moving away from being known as a traditional bakery and more as a food-on-the-go retailer.

I was tasked with re-designing their app, through a new interface design that was more in-line with Greggs' brand values. One of the key features of this was a new way to buy to avoid all of the queues in the morning, dubbed 'Tap & Grab'. I also introduced an updated version of their reward scheme to be more appealing, with the idea of a follow-up newsletter being sent to users once a week.

Newsletter mockups

Newsletter Designs to keep in line with the updated brand


Updated pattern consisting of new icons developed for the brand

coffee design2.jpg

New branding & pattern applied to packaging





View more work

Eat Up LeedsUI/UX Design, Web Development

Attentive DistractionGraphic Design, Print Design

GoalDigital Design

ArbicoGraphic Design, Print Design

Dribbble – Instagram LinkedIn

© Evano Pescatore 2019